There’s Bugger All on TV ... again. We’re big supporters of Bob Hoffman at Madclarity. We love his distaste for bullshit. He works with facts … it probably comes from his science background … rare in advertising people. He has long questioned the real effectiveness of Online advertising and especially Social advertising to build brands.… Continue reading There’s Bugger All on TV … again.
Tag: content
Bob Hoffman Video Series: Where has the creative talent gone?
https://vimeo.com/244592089 Advertising has been replaced by “content” ... and it’s mostly “garbage”, says Bob. Agencies are losing the ability to create advertising that moves people. They have become so corporatized that really good creative people don’t want to be there anymore.
mad rants 