Have I got a Deal for You!? A client of ours had been having problems with their agency team. The senior suit was a waste of time and the junior team were willing, but under-trained and over-worked. Not an unusual situation these days. We helped our client get a new team. The new senior client… Continue reading Have I got a Deal for You!?
Tag: creativity
There’s Bugger All on TV … again.
There’s Bugger All on TV ... again. We’re big supporters of Bob Hoffman at Madclarity. We love his distaste for bullshit. He works with facts … it probably comes from his science background … rare in advertising people. He has long questioned the real effectiveness of Online advertising and especially Social advertising to build brands.… Continue reading There’s Bugger All on TV … again.
Bob Hoffman Video Series: Where has the creative talent gone?
https://vimeo.com/244592089 Advertising has been replaced by “content” ... and it’s mostly “garbage”, says Bob. Agencies are losing the ability to create advertising that moves people. They have become so corporatized that really good creative people don’t want to be there anymore.
mad rants 